Does Business understand Facebook?
Is Facebook really just a social network for personal use?
Can we distinguish our personal “personas” from our “professional” personas?
My chief executive told me: “in business you have to sell yourself.” Linked-In is certainly about this in some ways. To complete your profile you have to fill in your education, school, uni, degrees etc.
So did you put the ones you failed on there? No, neither did I!
But in the world of Facebook, we are who we are. Narcissistic, goodly, self-centred, friendly, ranting.
Business is nervous about being so up-front. What happens if people knew how poor we really were?
But maybe, just maybe, our clients would like us better if they weren’t disappointed so often. We could save them a lot of time, and our own wasted effort, if we were more open.
And this is what Facebook brings, I think. But it really doesn’t matter what I think, it’s what you think collectively and individually which will influence me and which one I use most.
So what do you think?